Ready has unbelievable second sunday

Ready grossed around 20 crore nett plus as per early estimates over its second weekend. It was all thanks to a mega Sunday where the film has grossed around 9.25 crore nett as per early estimates. Friday was around 4.50 crore and Saturday around the 6.50 crore nett mark. The jump on Sunday was remarkable.

The first Sunday also showed a huge jump but second Sunday saw an even bigger one. The huge business on Sunday means families are coming out for the film in a big way as normally Sunday jumps are not this big even for mega blockbusters like Three Idiots and Dabangg.

Delhi/UP was the strongest circuit which fell less than 50% from first weekend. Most other circuits fell in the 50-55% range while circuits which have seen slightly lower business comparatively fell a little bit more. The film should cross the 100 crore nett mark by the end of week two.

source:-boxofficeindia

Ready is unstoppable at the BO

Salman Khan’s Ready unstoppable at box office

New releases fail to dent the box office collections of ‘Ready’

Competition is scared of Salman Khan. Filmmakers have flinched at the thought of releasing their movies not just alongside Ready but even a week before or after. And those who have braved the competition have found fewer footfalls coming their way, this Friday’s release Shaitan being the case in point.

Produced by Anurag Kashyap, Shaitan opened to a rather poor 20 to 25 percent response at theatres. Even the flattering reviews by critics failed to see more seat bums in theatres.

The crowds continued to be drawn to Ready, which though panned by the critics, is minting money like there’s no tomorrow. First it became the second highest grosser of the opening weekend (second only to Salman Khan’s own Dabangg), now it has rounded off its first-week collection with a figure of Rs. 69.50 crores, thereby taking the third position on the list of all-time first-week collections of Bollywood films.

Moreover, Ready’s good run is far from over. The film might touch the Rs. 100 crore mark by next Friday or Sunday, which means that Salman Khan’s supremacy over box office continues unabated.

Among the other releases of this Friday, Love Express and West Is West took a poor start. Much better was the new Hollywood release X-Men: First Class.

The coming Friday would see multiple releases: Always Kabhi Kabhi, Bheja Fry 2, Bin Bulaaye Baraati, Bhindi Bazaar Inc, Cycle Kick and My Husband’s Wife.

Salman Khan’s Ready is Rs 1.13 bn hit in first week

MUMBAI: Salman Khan continues to loot the box office with his action-comedy genre of movies. After Wanted and Dabangg, his latest release is being tagged as a commercial hit.

Ready has raked in Rs 1.13 billion worldwide in its first-week run, according to data released by Eros International Media.

Since its release on 3 June, the Aneez Bazmee directed film has grossed Rs 1 billion in India and Rs 130 million overseas.

The net collection in India for the first week stands at Rs 690 million, Eros’ data shows.

Says Eros International Media managing director Sunil Lulla, “ Ready opened to a phenomenal response and has managed to sustain is foothold at the box office which has resulted in outstanding collections throughout the first week. It is among the top three grossing films in its first week and we are delighted to be associated with Ponty Chadha and play a role in delivering this blockbuster.”

Ready was released worldwide by Eros International Media, in association with Waves Cinema. The film opened across 2000 screens worldwide and has continued to perform on a high note after taking a good opening.

Avers Ponty Chadha of Waves Cinema, “We are happy to align with Eros International and present Ready to a global audience. The film has truly lived up to its expectations and we expect the excellent performance to continue in the coming weeks too.”

Ready for some critics bashing

READY For Some Critics Bashing

Guest Column – Shailesh Kapoor

It’s been one week since Ready released at the theatres. The debate on its box office performance is already done and dusted. With about Rs 70cr nett domestic business, Ready has emerged as the third biggest opening week ever in Bollywood history. And going by ‘real’ consumer response, it is set to cross the 100-crore mark by the end of its third weekend.

However, if you had to rewind the clock back to the day of the film’s release (June 3), and read or watch the various reviews across newspapers, TV channels and websites, you will be excused for believing that Ready is the next Tees Maar Khan.

That Ready will sink from Sunday onwards. That Ready is cinema that has no takers. That Ready is regressive, un-funny and the start of Salman Khan’s downfall. Indeed, you will be excused for believing everything that some of India’s most esteemed critics wanted you to believe.

It is fairly well known that critical acclaim (or the lack of it) and box office have no correlation. And that’s fine, because critics have to play a specific, expert role, not a trade journalist’s role. However, my problem with their approach starts when a critic begins to make personal attacks, ridiculing those involved with a film he/ she didn’t like, with little respect to the fact that like the critic is doing a job, so are the filmmakers and the actors – The tough job of making money at the box office by entertaining audiences at large.

Even more questionable is the tirade the critics’ community tends to collectively launch against certain individuals. Akshay Kumar and Anees Bazmee have been recent targets of such attacks. It is difficult to launch a similar attack against Salman Khan, given his recent tryst with blockbuster success. Yet, a few dared to do it anyway.

Personally, I immensely enjoyed Ready, despite its evidently laidback and over-the-top approach to filmmaking. But that’s not the point. Personal views can, and should, differ. The problem arises when certain critics try and enforce their personal views and sensibilities on millions of unsuspecting ticket payers.

A reputed critic tweeted about Ready: “No problem w/ mindless comedies, time-pass entertainers, as long as they are FUN. But lazy filmmakers who just rehash same old s**t…not fun.”

One of the problems with such comments is that they reflect a lack of appreciation of the business itself. A lack of understanding of the fact that eventually, a film is made so that someone can make money on it. Generally, it’s the same reason for which most businesses run too, including the newspapers and TV channels the critics work for.

The consumer has a different story to tell altogether. Ready has been immensely liked, scoring at par with Dabangg on our Word-of-Mouth Index at the end of the first week. And that indeed is the real story. And the only story that matters.

Shailesh Kapoor is the Co-founder & CEO of Ormax Media, a media research firm specializing in film research

source of this article:-BOI

ready first dialogue promo

here’s the first dialogue promo of ready.enjoy:)

Salman Khan is more than ready for Ready

After Wanted and Dabangg, Salman Khan is leaving no stone unturned to see that he pulls off a hat-trick with Ready

As usual, Salman Khan is sitting outside his vanity van. It’s quite obvious by now that the star hates being cooped up inside his van or a room, and does not mind the prying eyes while he gives interviews or chats up with friends. Today at Film City Studio in suburban Mumbai, it is the students from the nearby film school, Whistling Woods International, and the mentally-challenged children he has just shaken a leg with, gazing at him as he chats up the media about his forthcoming film Ready.

After two super-hits, Wanted and Dabangg, in which he played the quintessential hero, Salman is making headlines about how he is doing everything in his power to see that with Ready, his next release, he has a hat-trick of successes.

Khan is leaving no stone unturned to see that the film hits the bull’s-eye. He has spruced up the backdrop of the foottapping Character dheela and Dhinka chika songs, and he also sat on the edit to see that the film has the pace and drama to turn it into a blockbuster.

Suddenly post-production work has a new meaning for Khan, a fact he does not deny. “I was involved in the marketing of my films even earlier, but now with the PR machinery of films in full force, things like re-shooting a song make for catchy headlines. But it’s true that now I am more involved on the editing table. Either out of respect for senior filmmakers, or some reason or the other, I could not sit on the edits of my earlier films. But there were things I would have liked to change about them. Like I was not happy with the climax of Tere Naam where the villain, Mahendra Varma, was let off too easily without getting the bashing that he deserved,” he clarifies with an example.

So now he’s doing everything in his capacity to ensure that even the man who spends Rs. 10 on a ticket to watch Ready, should get his money’s worth. Khan got his father, Salim Khan, to work on the film’s script, and on his dialogue pattern to ensure a more gripping content. During the making of the film, Salman lent his ear to almost 40 tunes before he gave the go-ahead for Character dheela, and then there was the afterthought of paying a tribute to the iconic Shree 420, Mughal-E-Azam and Sholay posters, and hence the reshoot. He was also very much part of the film’s edit. “I have been in the business for over two decades now, so why not put my experience to use?” he questions saying that Ready is like a newer version of his blockbuster Hum Aapke Hain Kaun…!, but naughtier, because his character, Prem, is more like the straying husband of No Entry.

Like his new obsession of being more involved with his films, another thing that Salman is sure of is that the so-called niche films with life-like characters and situations, are not for him. The actor is all for playing the typical hero who in the face of danger and adversity displays exemplary courage and heroism. “The people, and that includes me, go to the theatre to watch a real hero, and this genre was missing for a while. Now that they are liking this genre, I will continue playing these roles,” he says, quick to add that he does not mind being typecast in such roles.

Perhaps it is also one of the reasons that he is working in remakes of so many South films. Ready, Bodyguard and the proposed Kick are all remakes of South hits in which the protagonist is larger than life. “Earlier, the South was remaking Hindi films, and now we are remaking their films. That’s because they have not let go of heros and heroisms. Also there’s a curiousity about South films, as unlike Hollywood films they have been watched by a limited audience. Only Malayalees watch a Malayalam film and people from Andhra Pradesh watch a Telugu film. A Hindi remake will be seen throughout the country,” he reasons.

Presently, Salman, who was always the face of charity, is also kicked about doing his bit for the film industry, especially the technicians and others who work behind the camera. Releasing the music of Ready with the technicians and spot-boys of Film City Studios and giving them gifts was his idea, and a step in that direction. “I have seen some of these technicians working here, since my HAHK days and they have always been in the background. So instead of inviting film celebs, who anyway don’t have the time for such events, and answering media questions, I thought I should let the technicians be a part of the music release,” he reasons.

He has also decided, that in some way or the other, he will give back something to the industry that has given him so much. Like keeping aside a small percentage of his fee, (even that would come up to a lot if you consider his reported fee of Rs 17 crore) to those who need help. “I genuinely feel the need to help the underprivileged, be it these workers, or the ailing, not with just a smile but with financial aid.”

Ready’s prem is a Chulbul Pandey Fan

Salman Khan’s character Prem in his next film ‘Ready’ is a huge fan of Chulbul Pandey from ‘Dabangg’.

After turning the entire nation his fan with the Chulbul Pandey act in Dabangg , Salman Khan now has a latest fan – Salman himself. While the makers of Salman’s latest film Ready have been openly declaring that everything from Salman’s character in the film to the promos have been essentially styled on the lines of Dabangg , there seems to be a new connection between the two films.

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Salman Khan’s character Prem in Ready is shown to be a big fan of Chulbul Pandey of Dabangg . Anyone who has seen the trailers of Ready would know this. There is a scene where Salman Khan, just before getting into action, removes his sunglasses and tucks them behind his collar. This is evidently Prem’s tribute to Chulbul Pandey.

Like the entire nation, Prem, too, has seen Dabangg several times and tries to imitate his icon, Chulbul Pandey in the scene.

Salman admits to directing portions of Ready

Speculation is rife that Salman Khan has been sitting through the edit of his forthcoming release Ready. Two songs, Dhinka chika… and Character dheela…from the film co-starring Asin were re-shot following some brainstorming sessions and dance improvisations with the star.

 Confront him about the rumour and Salman surprisingly admits to even directing portions of the Anees Bazmee film.

“Anees was busy with Thank You’s promotional activities last month. And I had started filming Atul’s (producer Atul Agnihotri) Bodyguard. We were running slightly behind schedule. So, to ensure that Ready keeps its June 3 date at the theatres, Anees filmed at one location and I took over at another,” reasoned the actor, adding that the director and he would sit together to edit the portions amicably.

Salman, Asin share a crackling chemistry in Ready

Is Salman, who has already penned two scripts, Chandramukhi (1993) and Veer (2010), planning to turn director soon? “I like being an actor… coming to the sets aaram se (at leisure) and sitting in my make-up room when I’m not required for a shot,” he says, adding, “A director is a hands-on person and is on his or her toes till the film is out. Why take on added stress?”

However, he does plan on launching his own film banner. Brothers Arbaaz and Sohail already have their own production houses. Arbaaz, who debuted as producer with the blockbuster Dabangg (2010) is planning to turn director with its sequel, the script for which is currently being developed.

Sohail Khan Productions flagged off with I — Proud To Be An Indian (2004), followed by Lucky: No Time For Love (2005), Maine Pyar Kyun Kiya (2005), Fight Club —Members Only (2006), Partner (2007), Kisaan (2009) and Main Aurr Mrs Khanna (2009). These films may not have given Salman much reason to cheer, but he’s hoping for a commercial turnaround with Sher Khan that will see him as a desi Tarzan.

For the time being, Salman reportedly wants to put his sisters, Alvira and Arpita in charge of his production company. “The whole family will be involved. We’ll start with one film and depending on how that goes, we’ll chart our future plans,” he says.

Meanwhile, all his earnings from stage shows, TV appearances, advertisements, T-shirt sales and accessories have been directed to Being Human, a charity trust Salman started to provide medical aid to those who can’t afford it. He says, “Whatever money my film makes, after paying off taxes, will also go to the foundation.”